PANTUM Thailand proudly introduces the βπ£ππ‘π§π¨π ππ’ ππ₯πππ‘ π§π’πππ§πππ₯β initiative, reinforcing its commitment to ESG (Environment, Social, and Governance) principles under the FRMU framework, which emphasizes:
- F β Familiarity : awareness
- R β Regard : admire and trust
- M β Meaning : relevance to consumers’ lives
- U β Uniqueness : differentiation from competitors
Through this program, PANTUM Thailand continues its mission to build a sustainable society, inviting everyone to join in for protecting our planet ππ.
The objectives are to reduce electronic waste, proper way for recycling practices, and raise environmental awareness among consumers. The initiative officially started on August 1, 2025, marking another significant step in PANTUM’s journey toward building a sustainable society.